Maintain a Healthy Retention Rate

By |April 19th, 2018|

Each member that joins your gym makes up the success of your business. However, we cannot forget about the members that are canceling their memberships and leaving your gym. If you want to see a steady and consistent growth in your gym (and in your pockets) you must implement techniques to retain your existing members!

For […]

5 Reliable Methods to Attract New Members

By |April 13th, 2018|

The adage, “build it and they will come” is one from a bygone era. Nowadays, business owners must not assume that close proximity alone, will instantaneously draw new membership. Not only do you need creative marketing methods to attract new members, but you need to build relationships to keep them coming back. Below are 5 […]

Consider a Percentage-Based Commission Structure (PART 2)

By |April 6th, 2018|

Example of Percentage Based Commission Structure

You have 2 employees
Hours are Monday-Friday: open for sales 5 days per week
Current month is June: there are 21 “work days” (number of days the club is open this month)
You only sell 12-month membership types at $30 per month
Employee A works 14 days in June
Employee […]

Consider a Percentage-Based Commission Structure (PART 1)

By |March 22nd, 2018|

How do you make money owning a gym? Well, you need to fill your gym with paying members.

The next question you have to ask yourself is, why should someone join your gym versus the one down the road? The answer to this question could be the decision making factor for a potential member. You want […]

How to Skyrocket Sales in your Gym Immediately!

By |March 22nd, 2018|

Do you have a quality gym but having difficulty getting more people to join? I’ve found that the solution to getting more people to join can be very basic. There are many little things that can be adjusted to make the membership sales process more effective but here are a few thoughts I can share with you […]

Fitness Center Promotions: Increase Membership with an Open House

By |March 16th, 2018|

Organizing an open house is a great way to bring in potential new members, and hold onto your current members. You can target your audience, and address some of the main obstacles that hold people back from purchasing a fitness center membership. Here are some ideas to help you get started.

Why Have an Open House: People […]

How to Get Your Personal Trainer Recognized

By |March 9th, 2018|

Of course, the goal of a personal trainer is to build a client list, train their clients and make money.

In order to accomplish the inevitable goal, trainers need to appeal to your members. Newcomers to the club are great to target for training services, but there are many ways to target existing members for training […]

Gain New Members for Your Gym

By |March 1st, 2018|

All gyms are structured differently but one thing they have in common is that they need members to thrive and succeed. Offering trial memberships is a great way to market for new members without breaking the bank. Capitalize on your current members and your community.
FREE 2 Week Trial: Target Current Members
For your current members, you […]

How to Hire Quality Staff for the Gym

By |February 23rd, 2018|

Managing a gym is more than making sure the gym is filled with people. Of course, the ultimate goal is a high membership count and ensuring the club is a profitable business but it takes quality management to get there.

In order to manage a quality gym, hiring quality staff is essential.

Staffing can be one of […]

Ways Fitness Center Consultants will Help you with Gym Marketing

By |February 16th, 2018|

Marketing any type of business can be difficult and fitness centers, or gyms, are no different. Fitness centers need a unique approach and a memorable brand. People latch onto gyms for a number of reasons, but mostly because they think theirs is superior to others in some way. Whether that’s the quality of your equipment, […]

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